Thousands of superfun friends visited Small Gift Miami to celebrate 50 years of Sanrio!
With a new original art show, tattoo parlor, pop-up shop, and tons of sweet surprises, it looks like a good time was had by everyone! Check …read more

It’s time, Miami! Small Gift is officially open! …read more

You still have TIME to snap up a FREE Hello Kitty Rhinestone watch when you spend $100 at select Sanrio Boutiques or at Sanrio.com! Go here to find a store near you or click here to get it online. …read more

tokidoki and Sanrio team up once again to celebrate Sanrio’s 50th!
The new tokidoki for Hello Kitty collection is available for a limited time at Sanrio.com and select Sanrio Boutiques! It features tokidoki’s bold signature styling with supercute Hello Kitty …read more

Demeter Fragrances celebrate Sanrio’s 50th with a special spray fragrance! This Sanrio signature fragrance was inspired by the yummy scent of a Sanrio store with a delectable pairing of yummy fruit flavored gum and sweet scented erasers. Now we can …read more

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They’re here!
The new Sanrio Friends watch collection is now available at Mcdonalds. Pick up your fave friend with a Happy Meal now. Yay!…read more

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Early birds who visit participating Sanrio Boutiques tomorrow will receive 25% off almost anything they can fit into a shopping bag! Contact your local Sanrio Boutique for details and visit here to find a store near you!…read more

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