Be on the lookout – you’ll be able to find these at your fave Sanrio Boutique store very soon!…read more

Happy Birthday Baby Milo! Bananas for everyone!…read more

Happy Birthday to You! Happy Birthday to You! Happy Birthday Dear Patty! Happy Birthday to You!…read more

Happy Birthday Corocorokuririn! Don’t eat too many cookies on your birthday or you’ll feel sick!…read more

Happy Birthday Zashikibuta! Enjoy your day with your loyal friend, Tabby the mouse!…read more

Have a Happy and Healthy Year of the Rabbit!…read more

Happy Birthday to You Chibimaru! We hope you get your favorite treat today – a bone-shaped milk-flavored cookie!…read more

Happy Groundhog Day!…read more

Did you know that 2011 is the year of the rabbit? Here’s some Kitty-ified ways to get your year hopping! Hello Kitty Rabbit Double Ring Spiral Notebook Hello Kitty Dark and Light Pink Rabbit Mechanical Pencils Hello Kitty Bunny Key Cap…read more

The J-pop band Scandal has released a brand new music video starring our very own Cinnamoroll entitled “CUTE”! What a perfect name for this collaboration song! In case you didn’t know, the members of Scandal are huge animation and …read more