Awww! Check out Stella McDemott taking a walk with her mom Tori Spelling and their pet pig Hank! Isn’t Stella so cute in her BabyLegs legwarmer? (photo via Radaronline.com)…read more

There’s only a few more days left for the Hello Kitty x Tokidoki travel bag sweepstakes! Click here to sign up – the contest ends on July 19th! Here is the list of this week’s winners: 7/9 – Maricruz Reyes…read more

Yay! Here are the winners of the Hello Kitty Dress-Me plush contest! The winner for the 12 and under age division is Ester for her adorable Hello Kitty mermaid outfit! And the winner for the 13 and over age division …read more

Check out these supercute plush backpacks! They’re so cuddly and huggable!

Hook yourself up with this cool Hello Kitty carabiner key ring! You can clip them anywhere and you can get one for free with a backpack purchase at select Sanrio Boutique stores – see store for details!…read more

We are super excited to announce a sweet collaboration with… Yogurtland! Starting July 21, you’ll find Hello Kitty, My Melody, Keroppi and Chococat at the yummy frozen yogurt shop! The limited edition collab will feature supercute collectibles including a Hello …read more

Happy Birthday Chum! Do you think the rest of the Cheery Chums have a surprise party planned for this fun-loving rabbit?…read more

Sanrio and Sephora invite you to the livestreaming of Sephora’s Hello Kitty Graffiti Launch Event from Sephora Hollywood! Join us on July 14th by logging onto Sephora’s Facebook page to preview the new supercute Hello Kitty Graffiti Collection and see …read more

Happy Birthday Keroppi!…read more

Heidi Klum’s daughter Leni was spotted in New York City wearing a sweet Hello Kitty T-shirt! (photo via People)…read more