Make your summer extra sweet with Hello Kitty!

This hot summer collection is sure to make a day at the beach, pool or park extra fun!

Now available at Sanrio.com and select Sanrio Boutique stores!

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Did you know that Hello Kitty is the official mascot of Japan’s Hellosmile campaign? Hellosmile aims to promote awareness and prevention of cervical cancer, an illness that continues to increase among young women. The project was launched in conjunction with …read more

You can always find playful plush pals at Sanrio.com and select Sanrio Boutique stores!…read more

Wow – Hello Kitty now has over 1 million friends on Google+! As Hello Kitty always says, “You can never have too many friends!” Click here to add Hello Kitty to your circles and thanks to everyone for your …read more

Suri Cruise definitely knows how to travel in style with her sweet and sophisticated Hello Kitty travel bag!…read more

Yay! Happy Birthday Tabo!…read more

Ready?…read more

Happy Birthday to you!
Happy Birthday to you!
Happy Birthday dear Dear Daniel!
Happy Birthday to you!…read more

This Friday, May 4th Sephora Soho in NY invites you to the launch party for the new Hello Kitty Fragrance: Big Pink Bow!